When the temperatures rise, the world of perfume transforms. Out go the heavy ouds and spicy orientals—in come the bright, fresh, and transportive summer fragrances. This season, the best scents are coastal, citrusy, floral, and a little sun-soaked, designed to be worn like a whisper on the skin.
Here are six of the hottest summer perfumes in 2025 that capture the mood of the season—from barefoot beach days to garden parties in full bloom.
Top Summer fragrances of 2025
1. Orebella by Bella Hadid
@orebella has officially arrived, exclusively at Selfridges. Expect skin-loving, alcohol-free fragrances powered by essential oils, in four aura-enhancing scents. You can shop Orebella online and in all Selfridges stores.
Bella Hadid‘s debut fragrance line, Orebella, features three genderless, alcohol-free perfumes designed to nourish the skin while delivering evocative scents.
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Salted Muse: A woody marine scent with notes of sea salt, pink pepper, olive tree accord, fig, lavender, cedarwood, sandalwood, and amber. Inspired by the Mediterranean coast, it offers a fresh yet earthy aroma.
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Blooming Fire: A warm floral fragrance combining bergamot, cedarwood, clove leaf, cardamom, Tahitian monoi, jasmine, and patchouli. It evokes the feeling of sun-kissed skin after a day at the beach.
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Window2Soul: A sheer floral blend featuring lemon, geranium, mint, jasmine, damask rose, and tonka bean. This scent captures the essence of a blooming garden in summer.
Each fragrance is available in 10ml, 50ml, and 100ml sizes, priced at $35, $72, and $100 respectively.
2. Calvin Klein One Summer 2025
Vibe: Crisp, fresh, unisex
Notes: Lemon, coconut water, icy mint, white musk
This classic seasonal release continues to shine. The 2025 edition is cool and invigorating—a splash of citrus paired with cooling mint and softened by smooth musk. Ideal for hot days when you want something light, clean, and universally appealing. Think: just-showered freshness that lingers all day.
3. Loewe Paula’s Ibiza Eau de Toilette
Vibe: Carefree, sun-kissed, vibrant
Notes: Coconut water, driftwood, vanilla, patchouli, frangipani
This scent is the definition of holiday in a bottle. Inspired by the island life of Ibiza, it’s equal parts exotic and relaxed. Sweet coconut water and tropical flowers are grounded by warm woods and a salty breeze. It’s bohemian meets beach club, and it makes you want to pack your bags and chase the sunset.
4. Phlur Beach Skin Body & Hair Fragrance Mist
Vibe: Clean girl aesthetic, sensual skin scent
Notes: Bergamot, sea salt, sandalwood, skin musk
More than just a perfume, this body and hair mist gives you that just-back-from-the-ocean allure. It’s salty, soft, and intimate, with a radiant blend of fresh citrus and warm woods. The musk note leaves a sensual trail—like sun-warmed skin after a dip in the sea.
5. Victoria Beckham Beauty Portofino ‘97
Vibe: Citrus-chic, sophisticated summer
Notes: Italian bergamot, neroli, petitgrain, vetiver
Inspired by Victoria Beckham’s youthful summers on the Italian Riviera, Portofino ‘97 is crisp, citrusy, and slightly green. The neroli and petitgrain lend a classic European elegance, while vetiver gives it a modern, dry finish. It’s stylish, refined, and perfect for brunches and breezy linen dresses.
6. Maison Margiela ‘REPLICA’ From the Garden Eau de Toilette
Vibe: Fresh-picked, earthy, calming
Notes: Basil, green tomato leaf, geranium, patchouli
One of the most original releases of the season, this scent truly smells like a lush garden after a summer rain. Green tomato leaf and aromatic herbs make it refreshing and grounding—perfect for those who prefer clean, natural smells over sugary florals. It’s like stepping barefoot into your grandmother’s herb garden.
7. Goldfield & Banks Pacific Rock Flower
Vibe: Coastal elegance, laid-back luxury
Notes: Lemon, eucalyptus, coral flower, mimosa, moss, sandalwood
A beautiful Australian coastal-inspired scent, Pacific Rock Flower opens with vibrant lemon and breezy eucalyptus, evoking the feeling of salty ocean wind. The heart is floral yet subtle—mimosa and coral flower—while the base of moss and sandalwood gives it a soothing, earthy depth. It’s perfect for grounding yourself during summer’s heat.
